Before → after
FlexiLight Pro Instagram profile
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Additional freelance work
Design, video editing and focused campaign production.
A curated selection of standalone assignments outside the three main client cases — showing how I adapt campaign design, Stories, Posts and short-form editing to different brands and communication tasks.
01 / Campaign design
FlexiLight Pro giveaway.
A focused UK beauty-industry assignment: one clear giveaway asset and a seven-day organic campaign with no paid advertising.
Campaign result
+74 followers in seven days — without advertising.
The supplied profile snapshots show 4,282 followers before and 4,356 after the seven-day giveaway. These are the results recorded over seven days with no paid advertising; they are presented as a campaign-period observation rather than a claim that every change came from the giveaway alone.
02 / Stories
Story systems adapted to different brands.
Personal-brand storytelling, beauty offers, educational journeys and web-design services — each organised around a different communication job.
03 / Posts
Posts built around one clear message.
Selected feed creatives across personal brands and digital services, each using a distinct visual language, hook and next step.
04 / Video editing
Short-form video edits.
Four additional Reels I edited for freelance projects, shown as playable videos in their complete original frame.
What this selection shows
Range without one template imposed on every brand.
The visual direction changes with the audience and task. The consistent layer is a clear message, purposeful hierarchy and an asset designed for how people actually consume social content.
